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Planning a photo shoot? Here’s how to put together a shot list

This may seem like a "duh" statement, but I'll say it anyway: In order to get what you want, you have to know what you want. Right. Duh. But you'd be surprised how often clients go into a photo shoot without a clear plan. Most people have vague ideas about what they want out of a shoot, but until we can project thoughts into each others' minds Star Trek-style, a shot list is the best way to communicate exactly...

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How To: Create Image Maps for Your Blog

You know those online collages that let you click on different pictures to go to different sites, like in a blog post, email newsletter, or on a Facebook landing page? There's a good chance it was an image map. Image maps allow you to hyperlink areas of a single image to various URLs (websites) without "slicing" the image into separate files. They come in handy when you want...

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How to: Wear socks + heels

Sometimes, styles that were once seen as fashion DEATH become socially acceptable and are canonized as part of the style lexicon. Remember when wearing heels with jeans was a no-no back in, like, 1997? Socks and heels were long seen as anathema to the fashion community, conjuring up images of fetish-y babydoll wear most often seen on "glamour models" in Frederick's of Hollywood catalogs, but the look has gained acceptance...

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How to: Design a simple business card

I returned from the IFB Conference with a stack of business cards, which I thought was fantastic. If you have a blog, a website, or especially a business (no matter how small), you should have business cards. While they seem like a holdover from simpler times, there are a few reasons why handing a small square piece of paper to a potential client, contact, or friend is still an...

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