The Style Sample | Marketing Strategy + Creative Direction | Work
Where strategy meets style
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The New Uniform

It looks like I'm becoming one of those bloggers who starts every post by apologizing for not doing any actual blogging. To be fair, I have been exceptionally busy--working two jobs, planning and styling a photo shoot, and finishing up a big photography and design project--all while fighting a sinus infection marked by a veritable rainbow of nasty ooze. You know what that means? That means I'm a BEAST.Since I...

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How to: Wear sweats to work

Sometimes it's all I can do to drag myself out of bed, let alone get into corporate power-bitch mode. I've been a proponent of the "dressy sweats" trend for a while, and even though I usually work from home now, this trick still comes in handy when I have to look halfway decent but don't feel like getting dressed up. Victoria's Secret camisole and pants I bought these cotton & cashmere blend...

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Projects in progress

Last week, I lamented my work load on Twitter: (You can follow @StyleSample for real-time updates--most of the time I'm not so complain-y, I swear.) Between the new issue of Style Sample magazine (out tomorrow!), Style Tour reviews, and a few other projects, my eyes are crossed from staring at page layouts and Wordpress admin screens. Good thing I love this stuff! Here's a peek at some of the things I've been working on:...

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How to: Design a simple business card

I returned from the IFB Conference with a stack of business cards, which I thought was fantastic. If you have a blog, a website, or especially a business (no matter how small), you should have business cards. While they seem like a holdover from simpler times, there are a few reasons why handing a small square piece of paper to a potential client, contact, or friend is still an...

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