Search Results how to
Where strategy meets style
content marketing, strategy, personal branding, style, cincinnati, fashion, photography, midwest, creative
-1
search,search-results,paged,paged-2,search-paged-2,stockholm-core-2.0.2,select-theme-ver-9.12,ajax_fade,page_not_loaded,side_area_uncovered,,qode_menu_,wpb-js-composer js-comp-ver-7.9,vc_responsive

Planning a photo shoot? Here’s how to put together a shot list

This may seem like a “duh” statement, but I’ll say it anyway: In order to get what you want, you have to know what you want. Right. Duh. But you’d be surprised how often clients go into a photo shoot without a clear plan. Most people have vague ideas about what they want out of a shoot, but until we can project thoughts into each others’ minds Star Trek-style, a shot list is the best...
Creative City Podcast Cincinnati

How to Create a Podcast When You Don’t Really Know How to Create a Podcast

Whew, things have been busy! I know, I know–everyone is busy, but in addition to work and life stuff, I’ve also been doing interviews and editing and working on everything else that comes along with starting a podcast. The actual recording is pretty straightforward, but as always, there’s more to the creative process than meets the eye. Here’s my experience so far: Podcast Intro I recorded the intro in the audio booth at the Cincinnati...

How To // Planning for Magazine Editorial Coverage

A few weeks ago, I was in a shop pulling wardrobe for a series of photo shoots, and the store owner asked me: “Is this for December?” I was floored. “Oh no, that’s been finished. This is for January.” It took me a second to realize that shopping in mid-November totally made sense for holiday from a retail standpoint. But magazines require a longer lead time than web or newspapers, so getting exposure in a...

How to Publish a Magazine in Four Weeks

We knew it was coming; it was just so sudden. Looming on the editorial calendar, between the Fall issue of Cincinnati Wedding and the October monthly and lord only knows how many custom projects, was Cincinnati SHOPS, the magazine’s first publication dedicated to fashion and shopping from the perspective of young creatives truly living the Queen City lifestyle. Loading View on Instagram Our team got to work, scheduling photo shoots, assigning deadlines, laying out pages,...