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December 31, 2019 In C'est Ma Vie, Personal Style By tamia

10 Years of The Style Sample: A Lazy Retrospective

2019 marked my 10th year of blogging and the 10th anniversary of this site. Bring on the aluminum! When I was looking through photos to include in the How to Create a Marketing Campaign post, it was like an unexpected journey through the past decade. 2014, 2012, 2010… there are a lot of memories on this site. I’m a planner at heart, so I’m great at looking ahead and terrible at taking time to reflect....
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November 14, 2019 In Do-It-Yourself, Favorites, Holidays, Tips and Advice, Work By tamia

HOW-TO: Create a DIY Holiday Marketing Campaign for Retailers

As a marketing strategist, style editor, longtime blogger, and avid shopper, I have a lot of insights on what it takes to make sure the holiday season is successful and profitable for retailers. I’ve written posts about how to get your products into magazines, when to start PR for the holidays, and how to create a shot list for a photo shoot based on my experience working with independent retailers for the past decade. From...
September 20, 2019 In Designers, Fashion Shows, Work By tamia

WORK // Creative Direction for DAAP NEXT Fashion Book

Here I go, making magazines again. Anybody notice a trend? I love working on projects that simultaneously use all of my strengths: creative direction, fashion, project management, and shoot production. So when the team at UC DAAP’s Fashion Design program wanted to create a portfolio-magazine inspired by the Tether Sourcebook, I was all in. After creating a timeline (spreadsheets!), putting together a crew of photographers/producer/hair and makeup/models using the Tether Directory, figuring out how to...
January 2, 2017 In C'est Ma Vie By tamia

Setting New Years Intentions

The idea of New Year’s Resolutions has become a little outdated–let’s be real, it’s just too hard to stick to an ambitious diet and exercise regimen after years of enjoying smothered pork chops and excessive couch time. But setting goals and making plans to achieve them isn’t necessarily a bad thing, so I’m approaching 2017 with intentions (*buzzword alert*) to help me progress/improve/grow as a flawed human person who’s interested in being and doing better....