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MidPoint high point

Last weekend was all about music and…sitting on the couch working. The music thing sounds so much more exciting, though, so we’ll go with that. For three short days in September, Cincinnati is home to the MidPoint Music Festival, which brings bands from all over the world to over 20 different venues around the city. In short: par-tay! On Friday, I did a bit of shopping during Final Friday in Over-the-Rhine before heading over to...

How to: Design a simple business card

I returned from the IFB Conference with a stack of business cards, which I thought was fantastic. If you have a blog, a website, or especially a business (no matter how small), you should have business cards. While they seem like a holdover from simpler times, there are a few reasons why handing a small square piece of paper to a potential client, contact, or friend is still an effective way to network. 1. It’s...

My DIY photography lightbox

After doing research for the product photography how-to post over at StyleSampleMag.com, I decided to try my hand at building my own bootleg lightbox. It was pretty simple, and I had most of what I needed just laying around the house: 1. Find a box. Cut holes in it. I used scissors (an X-acto knife probably would have worked better) to cut out opposite sides of an old shipping box and a smaller “flip up”...

The Bicycle Thief

I’ve really been slacking on this whole blogging thing lately. Every now and then, it feels like my life is better as my own, no sharing necessary. It’s nice to be able to keep things close to the vest, though frankly, things have been a bit boring. Let’s see: I spent last Sunday running up and down Main Street like a crazy person during Second Sunday in OTR. After taking hundreds of pictures, chatting up...

How to create a simple text logo

Reading this post on Before&After reminded me of something that’s been bugging me lately: bad logos. Look at number 5. Now look away quickly, then look again. Yep. Chalk it up to my typographic tendencies, but I’ve noticed that many solopreneurs and small business owners take one of two paths: Scenario 1: They get excited about their products and/or services and try to fit information about everything they can do into their logo, usually in...